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Bridal Shows 101

Not Just Calligraphy-Event Planning
by Mayra Etayo and Sandra Mackasy-Reyes

There are so many wonderful resources available to soon-to-be brides - magazines, helpful web-sites, etiquette books, etc. Perhaps the best event planning tool is the showcase. Attending showcases and expos will be very helpful in saving you both time and money. During the show, you will have the opportunity to gather information from exhibitors in a variety of services, making it possible to plan your party or wedding in the least amount of time possible!

Here are some tips that will make your experience both productive and enjoyable. So on your mark, get set, start planning!

Before the show:

  • If pre-registration is available, pre-register – consider it your RSVP.
  • Dress comfortably and wear comfortable shoes!
  • Arrive early to ensure you have enough time to visit each vendor’s booth and ask plenty of questions.
  • Don’t go alone…. Bring a friend or two along to act as a second opinion.
  • Bring material or ribbons in your party colors so exhibitors can provide useful suggestions catered to your needs.
  • Bring a tote bag . This will help you stay organized and gather as much information as possible.
  • Bring your appointment date book so you can organize your appointments.
  • Make the best of the day by having questions ready.
  • Take pen and paper for note taking.
  • Bring your checkbook. You may want to reserve a date or book a service. Great discounts will be offered the day of the show.
  • Bring adhesive peel-off labels with your name, address, phone number, e-mail, and event date printed on them. You can make them yourself on the computer. They will save you time because you will need to write your name and address to register for the various prizes and promotions
  • .Bring bottled water and some snacks to keep your energy up.

DURING THE SHOW:

  • If you did not pre-register, register as soon as you enter.
  • Give everything the once over. Visit each exhibitor at least once – you may see something you didn’t know you wanted. Then go around a second time to speak to specific vendors.
  • Make appointments with vendors for a later date to discuss your event in depth.
  • Sign up for every contest that you possible can. Some vendors give discounts for their services and others give everything from toasting glasses to a free cruise.
  • Collect as much information as you can from each of the exhibitors. You will have plenty of time after the show to look at the information at home in a quiet, relaxed atmosphere. You may think that you don’t need information on ice sculpting, but there is no such thing as being over-prepared.
  • Ask lots of questions. The exhibitors are there to answer your questions, no matter how many you have. They want to help you, and you should not feel pressured to buy from them.
  • If you don’t see something you like with at an exhibitors booth, they are likely to have photos of prior work where you may find just what you’re looking for.
  • When you book a service or purchase a product, be sure to check on refund policies and to read the contract carefully.
  • Enjoy the fashion show. It can get you started on your search for the perfect dress.
  • Have Fun!

AFTER THE SHOW:

  • Review at leisure all the materials collected during the show.
  • When additional concerns arise, feel free to contact vendors. They will be happy to hear form you and answer your questions.
  • Keep appointments made the day of the show.
  • Savor every moment of your planning time. This is a special moment in your like…. Enjoy!


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